Dead by daylight steam charts9/23/2023 ![]() GameDiscoverCo took a little jaunt up the West Coast to visit PAX West 2023 in Seattle this past weekend, to see how the B2C (business-to-consumer) market in the U.S. People were digging the Larian booth at PAX West 2023, of course! For example, how come Dead has a $5.2k median LTD gross, but Zombies has just a $280 median? Answers on a postcard, please… PAX West: how are U.S. And it raises more questions than it answers. It feels like it’s a bit of a ‘vibes check’ into the aromas of Steam in 2023. So actually, the more we looked at this data, the more we found it intriguing. (Not that we’re judging - heck, we’ve never made a game from scratch ourselves.) The lowest-median words imply… over-simplicity? It’s fun to check the database for the smallest gross median results, and words like Tank ($140), Ball ($100), Maze ($90), and Jump ($40) certainly smack of ‘my first game’ vibes. As you can see in the above chart, you get higher medians for Dead ($5.2k, with a whopping 274 games!) or Black ($4.5k) than you do Farm ($2k) or Little ($1k). Steam’s ‘grimdark’ audience comes out in a few of the top keywords : we often claim that cozy-friendly titles are less suited to Steam than Switch - though many can still do well on the platform. (We also think they are interesting areas to target on Steam, to be fair.) Strategy-centric names do well, likely due to game complexity: you’re not going to get lots of hobbyists quickly producing games with Manager ($33k) or Tycoon ($19k) in the title, bringing up their median. This doesn’t mean that if you call your original IP game ‘XX Gold Pro Remastered HD’ you’ll go big, tho! And half of the words are actually <$1k gross median.Īdaptations of existing games dominate the highest-median grossing: four of the top six words are related to updates of previously available titles - HD ($63k median), Remastered ($32k), Pro ($16k), and Gold ($11k). Only the top 6 words had a >$10k gross (>$5.8k net) median LTD revenue across all games that feature them. ![]() We actually also have the full list of almost 250 words (Google Drive doc), and we wanted to comment on both the above chart, and real trends we see in the data:Īlmost all of the median revenue numbers are worryingly low for pros: this should not surprise you, but it gives you a true idea of how busy Steam is. And the latest one he came up with is entertaining! It’s possibly not 1000% practical, but so irresistible that we had to make it the lead story today.īasically, the thought experiment was - ‘ which words in your game’s title on Steam lead to the highest median lifetime gross revenue? ’ And the answer - filtered only by common words that are used >100 times in titles across the Steam catalog - is above. We’re finding that our new Data Fellow, Strahinja is full of good ‘here’s how we can cut up Steam data’ ideas. ![]()
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